Why you should craft your emails to your lists

This blog post I originally put on my marketing blog at http://elitemarketingpro.net/julieaday. I thought it was such a good post, especially when David Gaughran has recently posted about getting killer email lists. So here it is.

Up until now I have been writing my emails to my lists as I go along, but the last few I have sent I have written beforehand and crafted until I am happy with them. Why have I done this? Well, it is from advice that I was given by Rebecca Woodhead. In one of her coaching sessions with me, she told me that her first emails she did to her lists were crafted and she got more clients for that list than any others. So, that is what I am doing. I think if it looks like you have taken more care about what you are saying, informing and advising your leads, then they are more likely to read them and take notice of you. My emails to my new list, ‘hopewithjulie’ are all crafted before I typed them up, so hopefully when I get people on that list they will take more notice of what I have to say.

If you want to know what I have to say about being a newbie in a business or even how to become an Amazon bestseller, then why not become one of my leads. You can do this by joining Elite Marketing Pro at http://julieaday.elitemarketingpro.com/letter-new.php or my 'hopewithjulie' list by emailing me at awlist3493948@aweber.com

My mermaid workshop

Yesterday I gave a children's workshop at my local library, based around my first mermaid ebook, 'The Quest'. The workshop was planned as a short reading from me, then getting the children to write their own ending and create their own cover.

It didn't work out quite as I planned. I only had two children come and join me, and both of them were younger than the ideal workshop age of 9-12. One little girl was 6, and the boy was 5. The boy was my friend, Heather's son. The little girl's mum drew a mermaid for her and then the girl coloured her in with pens that the library provided for me. Heather's boy drew squiggles and blobs with sticky glittery tubes. I managed to have a quick chat with Heather in between chatting with the girl.

I didn't sell any of the POD version of 'The Quest' or any of the badges I had with me. Heather did buy a copy of Creature Features Highlights 2 book, which we had arranged for the day.

Maybe another day will be better, I don't know. I didn't think it was that successful, although Heather did tell me on the phone later on that she thought I did a good job.

If you know of a library within London, or maybe even a school, that would be interested in having a mermaid workshop that involves reading, writing and arts and crafts, I'd like to know.

An Aspie overcoming new experiences

In my last post, I wrote about eating out on a yacht hotel. I mentioned that I would post about what I had to overcome that day, so here I am. As an Aspie, meeting new people and going to new places are out of our comfort zone, but I wanted to meet Rebecca and Lynda, so was determined I'd get there and reach my goal. I'd already Googled how to get to Excel London, so knew which lines to take to get there, it was finding the yacht that end that would be the problem.

The journey there was quite easy. I am a visual person when it comes to directions, so all I did was to look at the signs on the underground and DLR to tell me which way I had to go to get to the right platforms and trains. I got to Custom House station and found my first hurdle. I had to go through a glass covered walkway, and you could see out the sides to down to the street, to go out the other end. I told myself, look ahead not sideways. In a way, it was good for me that I had the distraction of Rebecca being on the other end and waiting for her phone calls to let me know where she was on her way to me. I managed to get out of the station, only to find another hurdle - steps going down. When I have to go down steps I need to hold on with my right hand as I'm right-handed, otherwise I feel awkward and might fall. The railings I went to had left-handed railings on it. I couldn't do it. There were there steps on the other side but they had gaps in and I didn't think I could do it. All this time, Rebecca was being v patient on the other end and being v encouraging. Knowing she was on her phone, waiting for me to reach the yacht, I knew I had to do it. So, I went to the other steps, took a deep breath, that first step and went down them to the bottom. I had done it. Now to get to the yacht, which I couldn't' miss. It was right there to the left of the steps, huge. Rebecca told me that when I got to the yacht, to pass my phone to the staff and she'd tell them that I could order whatever I wanted (within a reasonable price, of course) and they could put it on her room tab. This is what I did.

At 7.30pm that evening, I finally got to meet Rebecca. And found that she is just as nice in person, even more so, than on-line and over the phone.

So, I overcame going to a new place, getting down steps on my own and going into a yacht hotel and waiting on my own (which couldn't be helped), all in one day.

Eating out - on a yacht hotel

Friday just gone, I went to meet my friend and coach, Rebecca Woodhead, and fellow affiliate marketer, Lynda Kenney - on a yacht hotel called The Sunborn London near Excel London. Yes, it is that huge. Couldn't believe it was that when I got there.

 Rebecca got stuck in traffic and didn't arrive until 7.30pm, and I had got there two hours earlier, being early for our meeting. We were due to meet at 6pm, I got there early because I like to leave early to find a place if it's new to me. So, whilst I waited, I had dinner and drinks, in the meantime getting texts and phone calls from Rebecca to say where she was and what was happening.

I had pineapple juice and for the meal I had burger and chips. I forgot to say no cheese with the burger to start, so when I was served it I checked inside, found cheese and asked for one without, apologising. A while later, after I had eaten a couple of chips, burning my mouth, it arrived - like this:

 

 

There is tomato and onions in there with bacon on top. I took out the tomato and onions to eat on their own as veggies. I can tell you, it was tasty. Not had a burger like that in a while. I enjoyed it.

 

I shall post next week about what I overcome to get to the yacht and enjoy the evening with Rebecca and Lynda.